E-manager – mobile app for e-sim management

As part of our work on the project, we conducted the following research:

• We analyzed competitors, studied their apps and identified their strengths and weaknesses, and identified market trends and needs in order to develop a unique and competitive app.
• We conducted surveys, interviews, and user observations to understand their needs, expectations, and behavior regarding the app. This helped us identify key features, interface solutions, and enhancements that best fit user needs.
• Based on two previous studies, we identified the main sections, subsections, and functions that should be included in our application. We organized the information so that users could quickly and easily find the functions and tasks they needed.
• We developed User Flows based on research into user behavior and tasks to determine the optimal sequence of actions and the logic for transitions between different screens and application functions. This allowed us to create a seamless and intuitive user experience, minimizing unnecessary steps and effort on the part of users.

Competitor Analysis

An important part of the work was the study of e-manager’s competitors among applications providing a similar range of services. By analyzing the main points, approaches and solutions, we were able to highlight the advantages and disadvantages of each competitor, as well as come up with a unique approach that would allow the company to stand out from the competition.

Researching user needs

As part of our research into user needs and past experiences, we conducted surveys, interviews, and observations to understand what problems and shortcomings users experience when using existing E-Sim management applications.
We found that some users critically lack the following functionality:

• Managing multiple E-Sim cards
• Lack of flexibility in scheduling and buying traffic
• Insufficient information about available carriers

Research into user needs and past experiences has allowed us to understand the main problems users face when using existing applications, and to develop solutions that meet their needs.

Information architecture

We designed the information architecture of the application to provide a logical and intuitive structure of information that will meet the needs of users and facilitate tasks.

We took the following steps to create the information architecture:

• Information Mapping: We conducted information mapping to determine the main categories and subcategories that should be presented in the app. We categorized the information into logical groups, taking into account user needs and tasks.
• Creating structure and navigation: Based on the information mapping, we developed the structure of the app, defining the main sections, subsections, and links between them. We provided logical and consistent navigation so that users could easily navigate through the application and find the information they needed.

As a result, our information architecture provides a clear and systematic presentation of information, as well as easy navigation in the application, which contributes to a better user experience and efficient task execution.

User Flow

We developed User Flows to provide a clear sequence of user actions and optimize the user experience. User Flow helps us visualize the user journey from the beginning to the end of a task and identify potential issues or improvements.
We used the following approach to create User Flow:

• Identification of key user tasks: We identified the key tasks that users would perform using the app based on research into user needs. For example, activating an E-Sim card, buying traffic, viewing traffic usage status, and others.
• Defining steps and relationships: We have broken down each task into individual steps and defined a sequence of user actions. For example, to activate an E-Sim card, the steps might include going to a page of all cards, finding the desired card, switching the switcher to the active state. We also defined relationships between different tasks and steps to ensure a smooth transition between them.
• User Flow visualization: We created visual diagrams showing the sequence of steps and the connections between them. This made it possible to visualize the user’s path and interaction with the application interface.

Creating User Flow allowed us to visualize and optimize the user’s path in the app, taking into account their needs and tasks. This makes it easier and more intuitive for the user to interact with the app and improves the overall user experience.

After a thorough analysis and study of user needs, the design process of the e-manager application focuses on creating a user-friendly and intuitive interface. Our design team carefully develops the interface layout, determining the optimal placement of each element to ensure maximum usability.

During the development of the design system, we define a consistent style, color scheme, typography, and other visual elements to create a consistent and attractive appearance of the e-manager application. We pay special attention to clarity and consistency of interaction with the interface so that users can quickly learn the application and easily manage their e-sim cards.

As a result of our work, the e-manager application gets a user-friendly and intuitive interface that provides users with a pleasant and efficient user experience.

Wireframes

To provide a clear understanding of the structure of each screen and to identify the necessary elements and sections, we have developed detailed Wireframes for each screen in the e-manager application. These Wireframes allow us to visualize the layout of elements, interface components and navigation, which contributes to a better understanding of the user experience.

Each screen in the application was carefully designed with functional requirements and user needs in mind. We established the foundational patterns of user interaction with the interface, ensuring an intuitive and logical structure for each screen. This allows for seamless user interaction and a smooth user experience throughout the application.

Moodboard & Design Concept

We defined the visual style of the app with our customers’ needs and preferences in mind, to ensure that it was clean, elegant and easy to use. Understanding that the app would be used extensively while traveling, we focused on using bright and distinct colors to highlight key interface elements, making them easily detectable in any lighting conditions.

As a result, the visual style of this app combines practicality and aesthetic appeal, creating a harmonious and functional environment for users.

UI Design

Based on the approved layouts, we proceeded to create the final user interface for all screens of the e-manager application. During this process, we ensured consistency in visual elements, color schemes, fonts, and other visual components to create a recognizable and attractive design that meets user needs and provides an enjoyable user experience.